Pre-announcement|International Competition for Conceptual Planning and Design of Sanya Dadonghai Urban Renewal
  大東海，是國內外游客認識三亞的第一道風景線。
  Dadonghai is the first scenic destination where domestic and international visitors encounter Sanya.
  大東海片區©有方
  Dadonghai Area©POSITION
  片區位于三亞中心城區東南部，是三亞開發最早的濱海度假區，擁有約3公里連續開放的優質海岸線。自1990年代以來，大東海始終是國內外度假旅客感受三亞熱帶濱海魅力的重要目的地；因擁有完全開放的海灘資源且與老城區緊密銜接，這里也是城市公共生活最為集中、最具活力的濱海空間之一。
  Located in the southeastern part of Sanya's central urban district,Dadonghai Area is the city's earliest developed coastal resort.It features approximately 3 kilometers of continuous high-quality coastline.Since the 1990s,Dadonghai has been a key destination for domestic and international tourists to experience Sanya's tropical coastal charm.Owing to its fully open beaches and close connection to the old downtown,Dadonghai also stands as one of the most vibrant coastal spaces for the city's public life.
  在長期發展進程中，大東海逐步形成了旅游度假與城市生活深度交融的開放式濱海街區特質，目前為國家AAAA級旅游景區。
  Over the years,Dadonghai has evolved into an open coastal district where tourism and local urban life are deeply intertwined.It has been designated as a national 4A-level tourist attraction.
  大東海片區©有方
  Dadonghai Area©POSITION
  大東海片區經過多年發展，已形成較為完善的“吃住行游購娛”基礎配套；但同時，片區空間品質老化、交通組織不暢、旅游設施及業態吸引力不足等問題也日益顯現，并逐漸制約其整體品質與國際影響力的進一步提升。
  After decades of development,the Dadonghai Area has established a relatively complete set of tourism and lifestyle facilities covering dining,accommodation,transportation,leisure,shopping,and entertainment.However,challenging issues such as aging spatial quality,inefficient traffic circulation,and the lack of attractive tourism facilities and commercial offerings have become increasingly evident,restricting the area's capacity to elevate its overall standard and international influence.
  在海南自由貿易港建設持續推進、三亞加快打造國際旅游消費集聚區的背景下，大東海片區亟需通過城市更新這一關鍵抓手，推動其由傳統濱海景區向高品質、國際化、復合型的城市型濱海度假區全面升級。
  As the Hainan Free Trade Port advances and Sanya accelerates its rise as an international tourism and consumption hub,the Dadonghai Area must leverage urban renewal as a key driver,to transform from a traditional seaside resort into a high-quality,international,and mixed-use urban coastal destination.
  一個歷經三十余年發展的開放式濱海景區，要如何在新時代背景下完成整體躍升，煥發新的生機？
  How can a coastal landmark,matured over 30 years,transform itself for a new era?
  大東海片區©有方
  Dadonghai Area©POSITION
  《三亞市城市更新專項規劃》（2024版）將大東海片區納入更新范圍。大東海片區將以“獨具地域魅力的體驗式生活港灣、最具城市活力的城市型濱海度假區”為發展愿景，采用綜合更新與微更新改造等多種方式協同推進，推動片區整體空間品質與產業能級的系統提升。
  The Dadonghai Area is included in the renewal scope of The Sanya City Urban Renewal Special Plan(2024 Edition).Guided by the vision of creating"a distinctive,experience-driven living harbor with unique regional charm"and"the most vibrant urban coastal resort",the area will enhance its spatial quality and industrial capacity through a systematic approach combining renovation,new construction and other interventions on different scales.
  同時，作為海南環島旅游公路三亞特色旅游圈“鹿回東海”的重要組成部分，大東海片區致力于推動“慢旅深游”，讓游客實現深層次體驗與多環節消費，并整合大東海景區和鹿回頭景區相關資源，開發主題化、品牌化旅游區，持續增強旅游吸引力與城市活力。
  Positioned within Sanya's signature tourism cluster"Luhuitou-Dadonghai"along the Hainan Coastal Scenic Highway,the Dadonghai Area is set to foster a“slow travel,immersive experience”model that promotes extended stays and diverse spending.By integrating the resources of the Dadonghai and Luhuitou scenic areas,the district will develop themed,branded tourism zones,thereby sustainably boosting its appeal and urban vitality.
  在此背景下，三亞市大東海片區城市更新概念規劃設計國際競賽，即將啟動。
  Under the above context,International Competition for Conceptual Planning and Design of Sanya Dadonghai Urban Renewal will be launched soon.
  本次國際競賽由三亞交投產業發展有限公司主辦，有方建筑（深圳）有限公司策劃代理。
  This international competition is organized by Sanya Transportation Investment Industrial Development Co.,Ltd.,and co-organized by Shenzhen Position Architecture Co.,Ltd.
  項目區位示意圖©有方
  Project Location Diagram©POSITION
  本次競賽設計范圍包括2個層次，分別為：“片區更新概念規劃設計”和“重要節點更新概念方案設計”。
  The competition comprises two work scopes:"the conceptual planning and design for area renewal",and"the conceptual design for key renewal nodes".
  1.片區更新概念規劃設計范圍北起北部山體邊界、南至海岸線，西起魯能山海天、東至一號港灣城，總用地面積約126.8公頃。
  The conceptual planning and design scope for area renewal is bounded by the mountain boundary to the north,the coastline to the south,Luneng Shanhaitian Residential Community to the west,and No.1 Harbour City to the east,covering a site area of approximately 126.8 hectares.
  2.重要節點更新概念方案設計范圍的總用地面積約15.52公頃，具體包括：1）大東海廣場與瑞海購物商城地塊，用地面積約9.76公頃；2）明月廣場及周邊地塊，用地面積約5.76公頃。
  The conceptual design scope for key renewal nodes covers a site area of approximately 15.52 hectares,specifically including:1)Dadonghai Plaza and Ruihai Shopping Mall plots,covering a site area of approximately 9.76 hectares;2)Mingyue Plaza and surrounding plots,covering a site area of approximately 5.76 hectares.
  競賽范圍示意圖©有方
  Design Scope Diagram©POSITION
  本次競賽旨在充分吸納優秀團隊在城市更新與文旅業態升級方面的豐富經驗與先進理念，期待參賽團隊在充分理解片區現狀與前期調研成果的基礎上，提出兼具國際視野與在地特色的更新路徑，為大東海片區定制具有可操作性的更新策略和概念規劃方案。
  This competition seeks to bring together leading expertise and advanced thinking in urban renewal and cultural-tourism upgrading.Based on a thorough understanding of the area's current situation and preliminary research,participating teams are encouraged to propose visionary renewal plans that combine international perspectives with local distinctiveness.The goal is to formulate practical renewal strategies and conceptual planning schemes tailored for the future of Dadonghai.
  參賽團隊應重點考慮的設計原則包括：
  Key design principles include the following:
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  前瞻性高點定位
  Positioning with Foresight
  結合海南自貿港政策和區域發展導向，考慮大東海片區與鹿回頭景區及周邊區域的聯動發展，提出片區發展方向，引導文旅產業升級，塑造全新的大東海國際化品牌形象。
  Aligned with the Hainan Free Trade Port policies and regional development priorities,define a strategic direction for Dadonghai,taking into account its integration with Luhuitou scenic area and surrounding districts.Guide the upgrading of the cultural-tourism sector and shape a renewed,internationally recognized Dadonghai brand.
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  系統性更新謀劃
  Planning for Holistic Renewal
  貫徹現代化人民城市建設理念，統籌景區與城區各類更新資源與要素，立足片區主要功能，系統性謀劃更新方案和交通、景觀、設施等支撐體系設計，全面提升片區品質與活力。
  Implement the concept of a modern,people-oriented city,by coordinating various renewal resources and elements in the area.Based on the area's core functions,systematically draft an overall plan,as well as supporting systems such as transportation,landscape,and other facilities,to enhance the area's quality and vitality.
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  特色性空間設計
  Designing for Distinct Identity
  把握片區空間特征和現狀條件，突出山、海、城風貌特色，營造濱海度假開放街區特質，打造大東海片區標志性建筑及空間場所。
  Respond to the area's spatial structure and existing site conditions by highlighting the characteristics of the mountain-sea-city landscape.Create an open coastal resort area featuring landmark buildings and signature public spaces.
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  突出更新操作性
  Emphasizing Actionable Plans
  立足片區實際情況，充分銜接相關規劃，綜合考慮更新資源、用地調整、經濟測算與區域統籌平衡等方面，為大東海片區更新方案實施和高質量發展提供重要支撐和保障。
  Grounded in the area's situation and aligned with relevant planning requirements,comprehensively consider factors such as renewal resources,land use adjustments,economic feasibility,and regional coordination to provide essential support and guidance for implementing the renewal plan and achieving high-quality development of the Dadonghai Area.
  1.片區更新概念規劃設計
  Conceptual Planning and Design Scope for Area Renewal
  按照系統更新思維，采取綜合更新與微更新相結合的方式，在綜合研究“鹿回東海”景區和城區融合發展的基礎上：
  1）提出片區的未來發展研判和總體定位，以“慢旅深游”為目標打造主題化、品牌化旅游區，基于更新資源，進行片區業態優化和產業升級；
  2）提出片區更新用地功能布局，優化完善片區市政、公共服務、旅游等配套服務設施，明確方案技術經濟指標與區域統籌平衡策略；
  3）改善片區交通網絡，綜合考慮靜態停車與地下空間開發，提出片區慢行系統優化方案；
  4）提升片區空間風貌，落實街道全要素與清涼城市建設理念，重點針對濱海界面、商業街道、小微空間等進行詳細空間更新設計；
  5）進行片區更新經濟測算，提出資金平衡方案，針對片區“留改拆增”等情況，提出實施策略和開發時序建議等。
  Adopt a systematic approach that integrates comprehensive renewal with targeted renovation intervention.This approach should be grounded in a thorough analysis of the"Luhuitou-Dadonghai"tourism cluster and its urban context.
  1)Define the area's future vision and overall positioning.Develop a thematic and branded tourism district with a"slow travel,immersive experience"approach.Elevate the area's industries and business types based on available renewal resources.
  2)Propose a land-use and programming plan.Optimize supporting facilities regarding municipal infrastructure,public services,and tourism.Define key technical and economic indicators,along with strategies for overall regional coordination and financial balance.
  3)Improve the transportation network,considering both static parking and underground space development.Propose a pedestrian system enhancement plan to improve walkability and connectivity.
  4)Enhance the area's spatial identity.Based on holistic street design and"cool city"principles,propose detailed design schemes for key areas such as coastal streetscapes,commercial streets,and small-scale public spaces.
  5)Conduct an economic feasibility analysis for the area renewal and propose funding balance strategies.For different intervention types such as preservation,renovation,adaptive reuse,and new construction,provide corresponding implementation strategies and phased development recommendations.
  2.重要節點更新概念方案設計
  Conceptual Design Scope for Key Renewal Nodes
  重要節點更新概念方案設計包括“大東海廣場與瑞海購物商城地塊”和“明月廣場及周邊地塊”兩個節點，綜合分析現狀條件、產業業態和旅居功能，提出明確的更新設計理念與策略，包括平面布局、土地利用、功能業態、空間形態、交通組織、公共空間、技術指標等內容。
  The conceptual design scope for key renewal nodes shall focus on two sites:"the Dadonghai Plaza and Ruihai Shopping Mall plots"and"the Mingyue Plaza and surrounding plots".The design shall be based on a comprehensive analysis of existing conditions,commercial programs,and tourism-living functions.For each node,a clear design concept and renewal strategy shall be proposed,addressing the following components:site master plan,land use,functional programming,spatial form,traffic organization,public spaces,and key technical indicators.
  1）大東海廣場與瑞海購物商城地塊：進行一體化更新設計，重點考慮地下空間開發、與濱海岸線的銜接、完善相關配套以及解決景區停車難等問題。瑞海購物商城地塊宜考慮酒店及住宅等業態開發，用于平衡更新資金，打造片區標志性建筑節點和開放空間；
  2）明月廣場及周邊地塊：結合區域旅游配套和新業態引入，增補旅游服務功能，考慮植入酒店及住宿等經濟性業態，用于平衡更新資金，打造集多功能于一體的綜合性旅游服務樞紐。
  1)Dadonghai Plaza and Ruihai Shopping Mall plots:propose an integrated renewal scheme.Address key issues such as developing underground space,creating seamless connections to the beachfront,upgrading supporting facilities and alleviating parking shortages.The Ruihai Shopping Mall plot may accommodate revenue-generating programs(e.g.hotel,residential)to support financial balance,while also creating a landmark architectural node and high-quality open space for the area.
  2)Mingyue Plaza and surrounding plots:In coordination with regional tourism facilities and the introduction of new programs,the proposal shall enhance tourism service functions.Consider adding revenue-generating uses such as hotel accommodation to support financial balance,and establish a multifunctional tourism service hub.
  本次競賽采取“公開征集”的方式，分為資格預審、方案競賽、成果整合3個階段。
  This competition adopts the form of"open procedure",which is conducted in three phases:pre-qualification,design competition,and design integration.
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  第一階段：資格預審
  Phase I:Pre-qualification
  主辦方依法組建資格預審委員會。資格預審委員會對有效參賽申請人的概念提案、綜合實力、主創設計師實力及團隊同類項目經驗等進行綜合評審，評選出5個入圍申請人（無排序）和2個備選申請人（有排序）。入圍申請人按要求遞交《參賽確認函》后，進入下一階段；如有退出則由備選申請人依序替補。
  The organizer will establish the Pre-qualification Panel.The Pre-qualification Panel will evaluate the valid application documents in terms of the concept proposal,the team's comprehensive competency,chief designers'capability and the team's relevant design experience.Five shortlisted applicants(without ranking)and two alternative applicants(with ranking)will be selected.The shortlisted applicants should submit the stamped Confirmation Letter as required to enter the design competition phase.If any of the shortlisted applicants withdraws,the alternative applicants will replace in ranking order.
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  第二階段：方案競賽
  Phase II:Design Competition
  主辦方組織入圍申請人現場踏勘，進行技術交底；5個入圍申請人按要求進行中期匯報（線上會議），并按規定時間提交最終設計成果。
  The five shortlisted applicants should participate in a site visit and technical briefing session,then conduct a mid-term presentation(online meeting)as required and submit design scheme submissions within the specified time.
  主辦方依法組建方案評審委員會。入圍申請人的主創設計師須進行方案匯報和現場答辯，方案評審委員會對5個入圍申請人提交的有效設計成果進行詳細審閱、充分討論，出具書面評審意見，評選出1個一等獎、1個二等獎和3個優秀獎（無排序）。
  The organizer will establish the Design Evaluation Panel.Chief designers of the shortlisted applicants will conduct a presentation and Q&A during the design evaluation meeting.The panel will thoroughly review all valid design scheme submissions,engage in full discussions,and provide written comments.One First Prize,one Second Prize and three Excellence Prizes(without ranking)will be selected.
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  第三階段：成果整合
  Phase III:Design Integration
  一等獎及二等獎團隊根據專家評審意見和主辦方意見，開展一輪方案優化工作（初步預計于競賽結果公布后1個月內提交）。
  Both the First Prize and Second Prize winners shall conduct one round of design scheme optimization based on the feedback from the jury panel and the organizer(estimated to be submitted within one month after the announcement of the competition results).
  一等獎團隊負責本次競賽成果的總體整合工作，整合成果將作為后續城市更新實施方案編制及片區開發的重要技術參考。二等獎團隊需對本團隊競賽成果進行優化，提交主辦方作為后續輔助參考。
  The First Prize winner shall be responsible for the overall integration of the design submissions.The outcome will serve as an important technical reference for the preparation of subsequent urban renewal implementation plans and future development of the area.The Second Prize winner shall optimize its own design submission and submit the revised materials to the organizer as supplementary reference for subsequent work.
  注：后續該片區相關法定規劃的編制工作將由主辦方另行組織，并依法委托具備相應資質的單位承擔。
  Note:the drafting of the relevant statutory plans for this area will be organized separately by the organizer and legally entrusted to a qualified entity.
  資格預審入圍申請人，其方案競賽成果經方案評審委員會評定為滿足本次競賽設計要求的，獲得相應的競賽獎金。競賽獎金總額為人民幣430萬元（含稅），以下為具體獎項及獎金設置：
  The shortlisted applicants,whose design scheme submissions meet the competition requirements determined by the Design Evaluation Panel,will receive corresponding prize money.The total prize money is RMB 4.3 million(tax inclusive).The prizes and prize money are set as follows:
  1.本次競賽不設資質要求。
  There is no design qualification requirement.
  2.設計機構可單獨作為參賽申請人報名，或與其他設計機構組成聯合體參賽申請人（以下簡稱聯合體）報名。
  A company could apply alone as an applicant,or form a consortium applicant(hereinafter referred to as consortium)with another company.
  3.境內參賽申請人應具有獨立法人資格（依照《中華人民共和國合伙企業法》合法設立的設計事務所除外），并提供有效的營業執照；境外（含港澳臺地區）參賽申請人應為合法注冊的企業或機構，并提供有效的商業登記證明。不接受個人或個人組合的報名。
  The domestic applicant should be an independent legal entity(except for a design studio legally established according to The Partnership Enterprise Law of the People's Republic of China)with a valid business license.The overseas(including Hong Kong,Macao and Taiwan)applicant should be a legal company or institution with a valid business registration certificate.Application from an individual or a group of individuals is not accepted.
  4.法定代表人（合伙人）為同一個人的兩個及兩個以上的企業或機構，母公司及其全資子公司，存在控股、管理關系的公司，不得同時報名。
  Two or more legal entities with the same legal representative(business partner),a parent company and its wholly-owned subsidiaries,and companies that have a holding or management relationship are not allowed to apply as different applicants at the same time.
  5.參賽申請人須在報名文件中指定1名主創設計師。主創設計師須真正負責本項目，主持競賽工作全過程，須出席踏勘及技術交底會、中期匯報（線上會議）、方案匯報等重要節點并負責主要匯報。境外設計機構須確保其境外設計主創的實際參與。
  The applicant must designate one chief designer.The chief designer must take full responsibility for the project,and lead the entire competition work process.The chief designer is required to attend the site visit and technical briefing session,mid-term presentation(online meeting),and design evaluation meeting.The chief designer should deliver the presentation speech.Overseas design companies must ensure that their overseas chief designers actually participate in the design work.
  6.聯合體須符合以下要求：
  The consortium should meet the following requirements:
  1）聯合體成員（含聯合體牽頭方）數量不超過2家，聯合體各方不得再單獨或以其他名義與其他設計機構組成其他聯合體參與報名；
  2）聯合體雙方需簽署合法有效的《聯合體協議》，并明確牽頭方、各個設計階段的分工方式、權益分配比例等；
  3）主創設計師須為牽頭方人員。
  1)One consortium consists of no more than two members(including the leading member).Each member of the consortium should not apply alone or participate in another consortium;
  2)The consortium members should sign a legal Consortium Agreement,to specify the leading member,work distribution in each design phase,equity share,etc;
  3)The chief designer should be personnel from the leading member company.
  7.鼓勵參賽團隊由城市規劃、文旅策劃、交通規劃、建筑設計、景觀設計等多專業人員組成。
  Applicants are encouraged to form multidisciplinary teams comprising professionals in city planning,cultural and tourism planning,transportation planning,architectural design,landscape design,etc.
  注：參賽擬派的主創設計師應為該設計機構的在冊人員。為保證參賽申請人對本次競賽相關要求有準確理解，主要設計人員中應至少有1名以漢語為母語的成員。在本次競賽過程中，如發現主創設計師與遞交材料中的人員不符，主辦方有權取消其參賽資格。
  Note:The chief designers proposed for the competition must be registered personnel of the design company.To ensure an accurate understanding of the competition requirements,at least one of the main design team members should be a native Chinese speaker.The organizer reserves the right to disqualify any applicant if it is found that the actual chief designer does not match the person in the document submitted.
  本次競賽正式公告將于近期發布，現歡迎國內外設計機構進行預報名登記。有意參與競賽的設計機構，請掃描下方二維碼或訪問下方鏈接，填寫預報名信息。請務必準確填寫預報名表單，以便策劃代理單位及時通知競賽的相關更新信息。
  The official announcement of the competition will be released soon.We welcome design teams from all over the world to pre-register.If interested,please scan the QR code or visit the link below to fill in pre-registration information.Please fill in pre-registration information accurately so that the co-organizer can inform updates of the competition in time.
  鏈接Link：
  https://jinshuju.com/f/PIyeOG
  預報名僅為意向登記，不代表正式資格預審申請。參賽申請人信息以最終遞交的預審報名文件為準，不以預報名時填寫的信息為準。
  Pre-registration is for intention collection only,and is NOT official pre-qualification application.The information of applicants is subject to the submitted pre-qualification application documents instead of pre-registration.
  后續流程及本次預公告涉及的全部內容，以正式競賽公告為準。中英文信息如有不一致的，以中文為準。
  All information shall be subject to the official announcement released later.In case of any inconsistency between the Chinese and English information,the Chinese version shall prevail.
  主辦方Organizer
  三亞交投產業發展有限公司
  Sanya Transportation Investment Industrial Development Co.,Ltd.
  策劃代理Co-organizer
  有方建筑（深圳）有限公司
  Shenzhen Position Architecture Co.,Ltd.
  項目主頁Project Homepage
  dadonghai.archiposition.com
  咨詢郵箱Inquiry@Email
  competition archiposition.com
  咨詢電話/微信Inquiry Phone/WeChat
  韋女士Ms.Wei,+86- 
  陳女士Ms.Chen,+86-
  *咨詢時間：工作日9:00—12:00、13:30—18:30（北京時間）
  *Inquiry Hours:9:00-12:00,13:30-18:30 on Workdays(UTC+8)
  競賽公告將于近期發布，敬請關注！

  The official announcement will be released soon,please stay tuned!

  https://mp.weixin.qq.com/s/qv6kwxDk3250_gQRwK_Kew